Grand Rapids Chiropractor Announces New Social Media Outreach

GRAND RAPIDS, MI--(Marketwire -11/29/11)- Peak Performance Chiropractic, in Grand Rapids, Michigan, announced that the practice is expanding its social media outreach to better communicate with patients. The wellness center actively uses social networking, including Facebook, Twitter and YouTube, to share tips for pain management, keep patients up to date on the latest wellness news, and help patients prepare for their first visit to the practice. The practice offers comprehensive wellness care and pain management, including adjustments, massage treatments, and weight loss and nutrition counseling. The Grand Rapids practice has two locations -- South and North -- to serve patients.

Grand Rapids chiropractor Dr. Michael Kwast announced that his practice, Peak Performance Chiropractic, actively uses social media to reach out to clients. The practice uses Facebook, Twitter and YouTube to share wellness tips, pain management news, and natural weight loss through proper nutrition.

"Our Grand Rapids practice is committed to educating patients about the benefits of natural pain management through non-invasive treatments like spinal adjustments and massage therapy," said Dr. Kwast. "We also want to reduce our patients' risk for injury and illness in the first place, and staying healthy through whole body wellness is essential. Social media is a powerful communication tool for connecting with clients, sharing critical information and answering questions."

The practice actively updates its Facebook page with the latest wellness news and tips for staying healthy. The practice also posts upcoming events, such as an informational session for learning trigger point massage therapy, to its Facebook page.

"Whether we're sharing an article debunking common (and potentially dangerous) medical myths or sharing healthy eating tips, our Facebook page is kept up-to-date for the latest in wellness news," said Dr. Kwast. "We encourage all patients to follow us on Twitter, as well, for daily wellness tips."

The practice also shares information about its detox cleanse as well as nutrition tips for staying healthy and active year round.

"Extra pounds add unnecessary stress to the spine and joints, leading to pain, arthritis, and a restricted range of motion," said Dr. Kwast. "We share weight loss tips on Twitter and Facebook to help patients stay focused losing weight and maintaining a healthy weight."

Patients who are new to chiropractic care can learn more about what to expect by visiting the practice's new YouTube page. Dr. Kwast and the Peak Performance team have added short informational videos on everything from what to expect during the first visit to how to break the cycle of bad posture.

"If you are new to visiting a chiropractor, it's natural to feel anxious about what to expect during your first visit," said Dr. Kwast. "Our YouTube videos are a great introduction to our treatment techniques and what to expect during your first visit. We want patients to feel comfortable when they visit us, and our YouTube videos are a great way to become familiar with the practice."

Prospective patients who wish to schedule an appointment can do so by visiting the practice's website, http://www.peakperformancechiropractic.info and using the online appointment request form.

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